Case study · Furniture & mattress
A 7-showroom furniture retailer reached 10× more customers by text in its first full month
A furniture and mattress outlet with 7 showrooms switched from a texting inbox to AiPRL in August 2026. In September, AiPRL reached 2,504 customers by text, up from 248. Since Aug 13 it has handled 73% of 3,818 conversations with no staff, and the retailer confirmed $25,000 of September revenue the AI helped close.
- 2,504
- customers reached by text in September, up from 248
- 77%
- of web chats handled with zero staff; 65% of texts
- $25,000
- September revenue the AI helped close, confirmed by the retailer
- 1,254
- after-hours conversations answered: 1,148 chats and 106 texts
Window: Aug 13 – Oct 27, 2026, unless a month is named. Source: AiPRL performance report, Oct 27, 2026, and the retailer's contact export.
The problem
A texting inbox held the conversation but couldn't see the catalog, the order or the calendar, so product questions waited for staff and campaigns went out by hand. In the old inbox's last full month it reached 248 customers. A third of conversations arrived after the showrooms closed.
What we did
Connected the retailer's product catalog and showroom details, so answers came from its own data.
Brought about 9,000 opted-in text subscribers over from the old inbox.
Went live on web chat and text in August 2026. Staff see every conversation and step in when they want.
Texting, before and after
Source: the retailer's contact export and AiPRL's September report, 2026; old inbox, last full month against AiPRL, September.
Also booked: 22 showroom appointments and 54 video consults. The opted-in list grew by about 2,000, to over 11,000.