Case study · Automotive
A franchise dealership booked 177 service appointments by phone in 30 days
A franchise dealership runs AiPRL on its main line across sales, service and parts, plus text, web chat and Facebook. In the 30 days to October 27, 2026, AiPRL answered 5,765 calls, completed 23% of them end to end and booked 177 service appointments.
- 5,765
- calls in 30 days, every one answered in seconds
- 177
- service appointments booked by the AI in 30 days
- 23%
- of calls completed end to end by the AI
- 1,317
- confirmed appointments since launch
Window: 30 days to Oct 27, 2026, with totals since launch. Source: AiPRL 30-day report and lifetime totals.
The problem
Main-line calls stack up at peak hours: service callers wait, sales leads hang up, and after-hours calls never reach a person.
What we did
Put AiPRL on the dealership's main line for sales, service and parts.
Connected service scheduling, so appointments are booked on the call.
Every call the AI doesn't finish is transferred with the conversation attached.
30 days on the main line
Source: AiPRL 30-day report to Oct 27, 2026. Completed by the AI uses its own 0–100% scale; counts share a scale.
35 more appointments were booked by the AI and then transferred; they're not counted. 39,963 conversations since launch. Estimate: at the dealership's stated $125 average service visit, 177 appointments are about $22,000 of service work a month (177 × $125).